Dream Big

By Doug Stephens

For our final blog post of 2009, I wanted to share something different.  Something that I hope might help rocket you into the New Year with a renewed sense of optimism and excitement for the future. 

To that end, I’ve included a video that documents Virgin Atlantic’s recent venture into sub-orbital space travel.  It’s an amazing clip that features  Richard Branson and others talking about Virgin’s dream of commercializing space travel; a dream that would not be impeded by long odds or conventional science.  A vision that was seemingly as unbounded as space itself. 

The truth is, we often get side-tracked in business.  We get mired in operational issues that,  in the end, don’t really make a difference to our customers, our communities or our own personal sense of fulfillment.  Pricing models, inventories, accounting issues and the like,  rob us of precious time.  Time better spent on what really matters – building incredibly cool stores, with awesome people selling amazing products and literally making customer’s dreams come true.  After all, great retail is powerful magic.  And in order to make that magic happen, we need to literally blind ourselves to everything except the vision of what could be, just as Richard Branson and his team have done.

Retail Prophet also began with a dream.  That being, to help independent business differentiate, adapt and win in a rapidly changing world.  That dream has come true beyond our greatest expectations.  For that we owe heart- felt gratitude to all our friends, followers and clients for letting Retail Prophet to be a part of their lives and their success. 

So as you enjoy the video clip consider your own hopes and dreams.  Ponder your personal vision for your business and your life.  And know that dreams are really just a better reality– waiting to be claimed.

See you in the stratosphere!

[youtube]http://www.youtube.com/watch?v=1hc49hI8soQ&feature=player_embedded[/youtube]