Big Data

October 20, 2014

To Sell Big Data, Tell Big Stories

By Doug Stephens I defy you to find a marketing conference today that doesn’t have at least one track focused on big data analytics. Big data […]
August 25, 2014

Discovery Is Dying And Data Is The Disease

By Doug Stephens   I, like you, don’t actually see everything my friends are posting on Facebook.  Instead, I see only what Facebook’s newsfeed algorithm deems […]
March 7, 2014

If Our Data Is Currency, Who’s The Bank?

By Doug Stephens If our data is currency, who’s the bank? It’s a question that every brand and retailer should be giving serious thought to.  Those […]
October 31, 2013

The Real Challenge With Big Data

By Doug Stephens It’s hard (read impossible) to go a day without hearing that big data is poised to revolutionize business.  The speed, volume and variety […]
September 9, 2013

Catching Up With The Future In Store!

If you’ve missed the first six episodes of The Future In Store, this post is just for you!  Each week, The Future In Store features the […]
May 31, 2013

The Future of Business Starts With Saying…

By Doug Stephens Perhaps the most profound lesson we can take from history is that it has a tendency to repeat itself. In particular, history shows […]
November 14, 2012

The End of Marketing

By Doug Stephens Imagine a world without marketing.  No really… imagine a world where no one tries to sell you anything.  Not because they don’t want […]