Retail

April 5, 2012

“Tweets for Treats” Must Die

By Doug Stephens It was only a matter of time before marketers developed a work-around to avoid the  heavy lifting of great social media. Companies like Amex […]
March 30, 2012

A Crisis of Confidence

Why Consumer Confidence deserves much less attention By Doug Stephens To say things have changed since 1967 is an understatement.  Much of the technology we take […]
February 21, 2012

The Future is Temporary: Retailing in A Pop-Up World

By Doug Stephens The concept of pop-up retail has been around for more than a decade.  Vacant, a company out of Los Angeles, California is credited […]
February 12, 2012

Let’s Get Visual: Marketing in a post-text world

By Doug Stephens As you read this post, you are digesting a form of content that represents a quickly diminishing proportion of the total web content […]
February 7, 2012

Why Amazon Needs Stores

By Doug Stephens It was reported this week that behemoth online retailer Amazon is planning to open a brick and mortar store location in its home market […]
November 7, 2011

How Google Street View Might Open the E-Com Door for Small Retail

By Doug Stephens If you use Google maps, then you’re probably familiar with Street View.  As the name suggests, Street View allows users to literally fly […]
September 22, 2011

Why Facebook’s New “Timeline” Could Change Retail Forever

By Doug Stephens At today’s F8 Conference in San Francisco, Facebook announced a complete overhaul to the user profile page with the advent of what it’s […]
September 8, 2011

Spend Shift and the new era of consumerism

By Doug Stephens The economic recovery in North America has been anything but easy but according to best selling author, John Gerzema, the end result may not be […]
August 16, 2011

The Income Gap: The Growing Chasm Between Server and Served

Review any retail sales training program written in the past 50 years and you’ll likely encounter multiple references to the word “rapport”.  Rapport, or the relationship […]