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1.0Retail Prophethttps://www.retailprophet.comDoug Stephenshttps://www.retailprophet.com/author/doug-stephens/Does Sustainability need its own Marlboro Man? | Retail Prophetrich600338<blockquote class="wp-embedded-content" data-secret="fHXlicTbnd"><a href="https://www.retailprophet.com/2009/07/22/does-sustainability-need-its-own-marlboro-man/">Does Sustainability need its own Marlboro Man?</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.retailprophet.com/2009/07/22/does-sustainability-need-its-own-marlboro-man/embed/#?secret=fHXlicTbnd" width="600" height="338" title="“Does Sustainability need its own Marlboro Man?” — Retail Prophet" data-secret="fHXlicTbnd" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript">
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Does the green movement needs a champion, a brand icon of sorts? Does sustainability need it's own Marlboro man? Guest blogger Justin Lacey explores the need for a larger than life symbol for sustainability in this the third part of our five part series.http://www.retailprophet.com/wp-content/uploads/2009/07/Marlboro.jpg