wordpress-seo
domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init
action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /home3/retailp1/public_html/wp-includes/functions.php on line 6114mfn-opts
domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init
action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /home3/retailp1/public_html/wp-includes/functions.php on line 6114<\/p>\n
<\/p>\n
By Doug Stephens<\/p>\n
<\/p>\n
Right now your company is very likely sitting on a corporate asset of immeasurable value. It’s more precious than all the equipment, machinery and buildings you own. \u00a0 It\u2019s a tool so powerful it could reshape your company and perhaps even your entire industry. I would also wager that your organization has no idea where it\u2019s kept, how much of it you possess or how to deploy it to your advantage.<\/p>\n
<\/p>\n
I\u2019m referring to human creativity.<\/p>\n
<\/p>\n
Almost every company I work with claims to prize innovation. They extol it as a corporate virtue\u00a0and core to their strategy.\u00a0\u00a0 Most see innovation as inextricably baked into their brand values. \u00a0And all seem to agree that the antidote to constant disruption is an equally constant level of innovation. In other words, innovation is the shit!<\/p>\n
<\/p>\n
The problem is, I can easily\u00a0count on one hand the number of companies that actually invest in identifying, measuring, nurturing or rewarding the human organizational creativity that fuels such innovation. \u00a0This is particularly ironic because corporations are notorious for measuring even the most inconsequential and mind-numbing of things yet the vast value of creativity is most often overlooked or worse, it gets treated like black magic, something that simply\u00a0occurs as spontaneously as lightening strikes. \u00a0The upshot is that creativity is one of the least measured and most misunderstood assets a company possesses.<\/p>\n
<\/p>\n
Consequently, while almost all\u00a0companies aspire to be innovative, remarkably few ever actually are. \u00a0And\u00a0should we really be surprised? After all, how can you deploy the right people against innovation initiatives without understanding who your most creative employees are? How can you expect the organization to adopt innovation as a guiding mantra\u00a0without nurturing it. \u00a0How can you ask\u00a0people to make time to innovate without\u00a0rewarding the creativity that sparks it? \u00a0Clearly you can’t and this is a\u00a0problem, because there may not be any previous time in history when innovation has been more critical to business success.<\/p>\n
<\/p>\n
So, if innovation and inventiveness are truly\u00a0a priority for your organization, here are a few first steps to consider along the way to becoming more innovative:<\/p>\n
<\/p>\n
You can talk about innovation, you can wish for innovation but until you identify your most creative employees and give them the supportive culture and conditions\u00a0in which to innovate, you\u2019ll get nowhere. Only after you\u2019ve begun to identify, nurture and reward creativity will you begin to see its spoils. And, if you\u2019re like most organizations, chances are you\u2019re sitting on a goldmine.<\/p>\n
<\/p>\n","protected":false},"excerpt":{"rendered":"
By Doug Stephens Right now your company is very likely sitting on a corporate asset of immeasurable value. It’s more precious than all the [\u2026]<\/span><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[361],"tags":[152,346,89,24,45],"class_list":["post-4081","post","type-post","status-publish","format-standard","hentry","category-marketing-and-branding","tag-change","tag-creativity","tag-innovation","tag-retail","tag-strategy-3"],"yoast_head":"\n